Ope Oduwole:
Creative Director & Writer
PROJECT HIGHLIGHTS
ABOUT ME
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Background/Summary
A confident, enthusiastic, and hardworking creative with a strong background in content production, editorial leadership, and brand communications. With extensive experience in writing, editing, and strategy, Ope has led teams of writers, editors, and designers to produce high-quality content across multiple platforms.
As the Editor-in-Chief of The Floor Magazine, Ope has shaped the publication into a leading platform for Black creatives in music, TV, and visual arts. Beyond editorial work, He has curated events, produced cover shoots, and developed branded activations, working with brands like Red Bull, Spotify, Instagram, and Wray & Nephew.
His expertise spans copywriting, brand storytelling, and strategic content development, making them adept at crafting compelling narratives that connect with diverse audiences.
Ope’s experience extends into agency and corporate settings, having worked with clients such as Facebook and Nando's to produce radio, social media, and TV advert scripts, as well as corporate articles and reports in his role as a Behavioral Analyst. They are also the Creative Director at The Building Bloc, collaborating with Charlton Athletic to create scripts and curate storyboards for engaging visual content.
Skilled in brand marketing, digital content production, and creative direction, Ope thrives in both collaborative environments and independent creative initiatives. His ability to strategically develop and execute content ensures impactful storytelling that resonates across editorial, advertising, and experiential platforms.
SKILLS
Creativity
Leadership
Adaptability
Problem-Solving
Cultural Awareness
EXPERIENCE
Ope Oduwole has spearheaded creative projects that seamlessly merge visual storytelling, editorial prowess, and strategic brand partnerships. As Editor-in-Chief of The Floor Magazine, he has executive-produced cover shoots and editorial campaigns featuring talents like Cat Burns and Shallipopi, ensuring a strong creative vision from concept to execution. His role extends beyond content creation into brand collaborations and sponsorships, having worked with Sony, Daily Paper, and We Drink Chaps to secure funding, partnerships, and promotional opportunities that amplify The Floor Magazine’s cultural impact. Whether curating compelling editorial visuals or developing content-driven brand activations, Ope thrives in bringing ideas to life in a way that resonates with audiences and drives engagement.
While Ope’s expertise lies in creative direction and content strategy, he is also proficient in graphic design, with hands-on experience in website development, digital marketing assets, and branding materials. He has designed and managed websites using Sitecore, ensuring seamless user experiences and brand alignment. His portfolio includes crafting social media assets, newsletters, logos, and digital marketing campaigns for clients across various industries. By balancing aesthetic appeal with functionality, Ope ensures that every visual element not only enhances the brand identity but also serves a strategic purpose in audience engagement and conversion.
Versatility is Ope’s greatest strength as a writer. His expertise spans editorial, marketing, and commercial writing, making him adaptable to any format or audience. He has written feature articles, edited magazines, and crafted official reports and documents, maintaining clarity and impact across all mediums. His experience also extends to scriptwriting, having developed scripts for advertisements, radio shows, and social media content that engage and inform audiences. Within marketing campaigns, he has played a key role in designing slogans, CTAs, brand guidelines, and press releases, ensuring brand messaging is cohesive, compelling, and effective. His ability to tailor content to different platforms and industries makes him a valuable storyteller across print, digital, and broadcast media.